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Saasz Solutions introduces HP’s new range of Latex Printers to Middle East

Saasz Solutions introduces HP’s new range of Latex Printers to Middle East

Saasz Solutions, a strategic reseller for Jacky’s Business Solutions for promoting HP’s low volume and mid-volume Latex printers, has announced the availability of the latest range of HP’s large format print solutions to help print service providers (PSP) diversify their offerings and meet more challenging customer needs. After a year of business disruption across the large format industry, the HP Latex 700 and 800 series brings a suite of features that enable PSPs to be more agile, tackle ambitious projects and take on the highest value work. The new portfolio also delivers fast workflows that help businesses hit deadlines while sharpening their sustainability edge.

The new HP Latex range consists of four devices – the HP Latex 700 and 800, and the HP Latex 700W and 800W which offer white ink capability for the first time in this category. It is the whitest white ink available on the market that does not yellow over time5, enabling print businesses to produce neater outlines and add more contrast to darker supports. For applications like window graphics and stickers, canvas and wallpapers, vehicle graphics, and textiles, the new white ink offers high-opacity white on transparent and coloured media and scratch-resistant prints that increase the applications and design options for PSPs.

P Viswanathan (Visu), Director at Saasz Solutions, said, “We will continue to support our PSP customers unlock growth opportunities for this sector and these new HP Latex printers offer key new areas of print opportunities especially in the interior and textile segments. This segment has seen a new level of awareness and customisation and this gives our PSPs the confidence to explore new business opportunities.”

Print jobs executed on the new HP 700/800 Series will deliver with vivid colours and finer image and text details, even at faster print speeds. Operationally, HP PrintOS also enables PSPs to monitor and control their print fleet using a cloud-based interface they can use virtually anywhere, anytime.

Saasz was appointed Jacky’s Business Solutions as its strategic reseller in August 2020 for promoting HP’s low volume and mid-volume Latex printers in the countries that are covered by the partnership agreement between Jacky’s and HP. Jacky’s will support the sales channels that Saasz develops, particularly in the PSP segments.